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This Concept Map, created with IHMC CmapTools, has information related to: Decision by Design, Method is created that analyzes fused trajectories SO: Create a tool to make decisions on what products to invest in and what the project has to look like to be successful and profitable, A new method of calculating value added based on utility rather than in dollars. SO: Create a tool to make decisions on what products to invest in and what the project has to look like to be successful and profitable, Most Profitable Time To Market via tradeoff of developent and market entry SO: Create a tool to make decisions on what products to invest in and what the project has to look like to be successful and profitable