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This Concept Map, created with IHMC CmapTools, has information related to: BeecherD2, Standards of Proof Peer-Review to ensure by others in the field that the work is credible, Sigmund Freud introduced controversial ideas which influenced humanity's self-understanding, Empiricism viewed that knowledge comes from experience via the senses and science flourishes through observation and experiment, The Scientific Method make observations, Developmental psychologists studying our changing abilities from womb to tomb, Psychology Definition (Myers 2007) Scientific study of behavior and mental processes, Psychology Sub-Fields (Myers 2007) Social psychologists, The Scientific Method form theories, Psychology Sub-Fields (Myers 2007) Biological psychologists, in behaviorism influential and controversial figure B.F. Skinner, the law of effect defined rewarded behavior is likely to recur, Memory defined the persistence of learning over time through the storage and retrieval of information, classical conditioning defined as a type of learning in which an organism comes to associate stimuli, Ivan Pavlov influenced John Watson, Psychology Sub-Fields (Myers 2007) Cognitive psychologists, three main levels of analysis social-cultural presence of others, cultural, societal, and family expectations, peer and other group influences, and compelling models, Scientific study of behavior and mental processes World View three main levels of analysis, Psychology Sub-Fields (Myers 2007) Personality psychologists, in behaviorism defined as the view that psychology should be an objective science based on observable behavior, Ivan Pavlov explored classical conditioning