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This Concept Map, created with IHMC CmapTools, has information related to: Content Analysis, manifest content of published communication, content categories must be mutually exculsive, factoids require historial context, Content Analysis provides factoids, advantages such as inexpensive for small data sets (compared to other research methods), operational term(s) must have intercoder reliability, specific sample must be representative, advantages such as can cover current topics, Content Analysis requires the definition of operational term(s), published communication including radio, difficultly defining operational terms or measurable units is tackled by Inter-coder reliability checks, historial context ensure utility, intention of the communicator (sometimes) although researcher's conclusion may be incorrect, published communication including newspapers, advantages such as allows assessment of trends over time, Content Analysis tries to determine intention of the communicator (sometimes), published communication including movies, coding system must have intercoder reliability, Content Analysis has several disadvantages, published communication including literature